Boost Advantage™ for AMI

Pricing Solutions for Agency Owners and Sales Teams

What if your agency could price with clarity, negotiate with confidence, and protect margins without second-guessing every proposal? Boost Advantage™ for AMI is a 10-week training cohort designed for agency owners and leaders who are ready to level up how they think, talk, and act about pricing.

Whether you’re up against AI buzz, tighter client budgets, or just your own doubts, this program equips you with tools and strategies to develop proposals and lead pricing conversations with more certainty and less stress.

AMI Cohorts

In just one hour per week, through expert-led coaching, practical frameworks, and a small cohort of like-minded agency leaders, you’ll sharpen your pricing skills, strengthen your pricing culture, and shift from uncertainty in pricing to proactive value positioning. Boost Advantage™ builds the mindset and skillset you need to price intentionally, grow profitably, and get paid like the expert you already are.

Join the Waitlist Here

Next Cohort dates will be chosen based on participant availability. If you cannot attend dates you will not be charged.

AMI COHORT FAQ’S

  • You’ll achieve the highest results if you are able to attend 4 or more sessions, but you’ll still get the promised benefits of the program by attending at least 3. We DO record the sessions.
  • If you can’t attend at least 3 sessions, we are excited to offer a waitlist for the next cohort, in which we will poll participants for their availability. Join the waitlist here.

  • Our standard pricing for this program is $2,000 per person, but AMI has negotiated special discounted rates:
    • 10% OFF STANDARD PRICING: Non-Member Special Price is $1,800 (or $3,000 total for 2 members from the same agency)
    • EXTRA 30% OFF FOR MEMBERS: AMI Member-Exclusive Price is $1,260 with discount code (or $2,100 total for 2 members from the same agency)

Most clients see payback on their investment in a single deal!

Boost Advantage™ was designed from the ground up to be a virtual program. (Too many companies who offer virtual training just repeat their in-person curriculum in front of a webcam, which simply doesn’t work.) The pace, the exercises, the methods for stimulating interaction, etc. must be different for a program delivered virtually vs. in person. Each element of our program was thoughtfully created and woven together to create a powerful, engaged, interactive experience online.

Here’s what a past Boost Advantage™ client had to say after significant initial reservations about the virtual nature of the program: “Nothing short of amazing. [Our Boost coach] Pam is lights out at keeping people engaged and participating over video. It was an impeccable experience.” – Bob Domnick

When you click to join the cohort, you can choose to register just yourself, or you can select volume-discounted pricing to include another person from your agency. If you would like to register more than 2 people from your agency, contact us directly for group pricing and invoicing.

With online courses, you get out what you put in. If you have the course videos and content playing in the background while you send emails and catch up on bookkeeping tasks, you will struggle to benefit from an online course. The online modules are critical pre-work to ensure you can get the most value out of your live, instructor-led sessions.

Our programs at Boost are a very specific, very impactful type of sales training. Most sales training programs necessarily run the gamut from prospecting all the way to closing tactics. Boost programs are very narrow and very deep, focusing specifically on how to communicate and defend value to negotiate higher prices. Lots of training seeks to help you win more deals. Only Boost training helps you win more deals at higher prices.

Many of our clients have a sales training methodology that they love. We don’t compete with sales methodology; we complement it. Whether you like Sandler, Miller Heiman, SPIN, Challenger, or another program, our concepts weave very nicely into your existing sales methodology. Because the topics that general sales training must cover are so numerous and so broad, it must give shallower treatment to each area. Although pricing is touched on with relevant and useful insights and tactics, it’s often cursory. Given the outsized impact pricing has on profitability, we think it’s worth a deep dive. If you aren’t sure how Boost might fit with your approach, contact us, and we’ll explore it together.

For those who prefer a tailored solution, we offer Boost Advantage™ for individual companies and sellers. Please contact us for pricing.

Take control of your pricing.

Start your journey today.